DZREKE, S. S.; DZREKE, S. E. Beyond the pixel: A probabilistic attribution framework for quantifying dark social’s 30% conversion impact (2018–2023). Frontiers in Research, [S. l.], v. 4, n. 1, p. 57–73, 2025. DOI: 10.71350/30624533120. Disponível em: https://www.firjournal.com/index.php/pub/article/view/120. Acesso em: 31 oct. 2025.